Ginza yaki Niigataya

77 years since its founding, the famous store [Niigataya] in Tojujo has opened a new store in Ginza. Enjoy the fusion of tradition and innovation.

Niigata-ya, which is supported by many customers in Tojujo, has developed a new business format.

We are particular about freshness, and we offer the ultimate omakase course that is baked with carefully selected ingredients from Niigata and all over Japan with a special fire that has been cultivated for more than half a century.

Please enjoy Niigataya’s unique secret seasoning, which has been tried and tested for more than half a century, and the new “Niigata-ya” that has been further sublimated while inheriting these techniques.